Jitty uses artificial intelligence to read floor plans, photographs and descriptions of homes better than other portals, it is claimed.

The Neg reported in June how Find Properties was hoping to destabilise the portal market by launching a portal that would be developed and controlled by agents.

Just a handful of agents have responded to Kae Travis’s portal plan but message is clear: without your data Rightmove has no value.

Find Properties will encourage agents to differentiate themselves by improving their own web presence which will also improve standards and competition.